Genashtim - eCornell

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Marketing

Brand Positioning

Brand Activation

Brand Measurement

Pricing Strategy

Digital Transformation in Marketing

Principles of Digital Storytelling

Developing a Brand Narrative

Producing a Brand Video

Storytelling Across Media

Engaging Specific Stakeholders

Campaign Design and Ideation

Meta Storytelling With Info Comics

Creating Awesome Presentations

Writing Concise Copy

Writing Persuasive Copy

Writing Web Copy

Writing Online Media Copy

Writing Social Media Copy

Understanding the Digital Marketing Landscape and the Customer Funnel

Implementing an Integrated Digital Marketing Plan

Marketing Automation and AI

Marketing Research & Analysis

Creating and Communicating the Value of your Brand

Measuring Customer Preferences

Analyzing Segmentation and Targeting

Growth Marketing with AI

Data Privacy in Marketing

Defensive Data Strategies

Data Protection Solutions

Emerging Data Privacy Challenges

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